Every office and department on campus
uses publications to provide information about programs and classes,
announce events, or solicit support. It is a relatively inexpensive way
of communicating with a large number of people.
The staff in the Office of University Relations works to meet the needs of university faculty and
staff, as well as maintaining a positive, consistent, and accurate image
of the school.
The Office of University and Public Relations is located in the University Relations Studio.
Graphic Identity Guidelines
Support the university and its goals and objectives by helping us project a cohesive, professional image. Follow the Graphic Standards Guidelines whenever you create SDSM&T communications.
SDSM&T Graphic Standards (.pdf)
Style and Grammar
When writing about the South Dakota School of Mines &Technology and its various departments and programs, the primary
focus should be the audience and the intended call to action.
Consistent standards for the presentation of materials are also included in the Graphic Standards document available above.
This guide is not intended to answer every question about
grammar and style; it instead addresses the frequently encountered
issues. For issues and questions not covered in this guide, do not
hesitate to call the Office of University Relations.
Consult The Chicago Manual of Style, sixteenth edition,
for answers to any questions not answered in this guide. It is the standard reference book on style
used by the Office of University Relations. When
material is scholarly or technical, consult manuals specific to the
discipline, such as guides by the National Academy of Sciences, the
Associated Press, or the Modern Language Association (MLA).
The office's standard dictionary is The American Heritage Dictionary (use the American
Heritage citation referenced online at www.Dictionary.com). It is used for spelling,
meaning, and word division. If a word is not listed there, go to Webster's Third New International
Dictionary (1971) for the last word on words. Another
recommended reference work on style, punctuation, and grammar is
the Elements of Style, by William Strunk
Jr. and E. B. White.
Make sure you have permission to use photos, video, or audio recordings that feature individuals.
Photo Release Form